Team Members: Tia Zakis, Josh Williamson, Lauren Aytekin and Giorgia Adkins

Cannes Future Lions Lego Campaign

Art Direction, Copywriting & Design

With the rise of technology, children are no longer getting the creative stimulation they need from their play time.

 

The ‘Prodigy Begins With Play’ campaign will ensure that playing with LEGO is seen as essential for building genius. 

Artwork and Animations